ByHours is the first and only platform worldwide to offer flexible hotel bookings in 3-, 6- or 24-hour increments. There's demand for this in Germany too, but the concept is still pretty unknown.
We're developing the communication strategy, managing the three-month PR campaign and positioning ByHours as a pioneer in flexible hotel stays. Through targeted media outreach, personal contacts and tailored content, we explain the concept of microstays and show how ByHours fits into private and professional life.
